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ARTICLE

Bakery packaging appearance is not enough

บรรจุภัณฑ์เบเกอรีแค่สวยอาจไม่พอ

"Packaging" is like a book telling differrent stories. Customers would feel excited upon seeing nice design packaging and even more excited once they open it. At the same time, they expect the  product inside such fancy packaging to be safe and high-quality.

 

Packaging for bakery products is a perfect blend of arts and sciences; however, various factors, such as storage, transortation, and  warehousing, must be considered. More importantly, the packaging has marketing purposes and could be used for commercial benefits.

 

 

One major problem of bake goods, is fragility and short shelf life. Therefore, if there is packaging that can protect and keep the freshness of the product, that would be excellent. Producers should select appropriate packaging technology to maintain transportation quality and extend the product's shelf life.

 

         Fresh-baked bread usually has high moisture, A solution is adding desiccant packs into the package to absorb excess vapor and extend the shelf life.

 

        General baked goods consist mainly of flour, protein, and fat. A solution is using polymer or plastic-coated wrapping paper to prevent fat seepage. The coating must be food-grade such as PP, PE, or PET in this case.

 

        Cake The cake board should be smooth and glossy; if it is paper, it should be coated because the cake's fat and weight will help with traction.

           Therefore, we should select the packaging that suitable for each kind of bakery to lead to considerable attractiveness, impression and sales.

            Hopefully, UTRAY can be one of your choice to match to your requirement for each food since we have  received FSSC 22000 (Food Safety System Certification), ISO 22000: 2018, GHPs and HACCP . This is to certify the Company’s food safety management system for the food and beverage manufacturing industry according to the global standards and ensure quality, hygiene, and safety for consumers.

Credit: FOOD FOCUS THAILAND MARCH 2023 Vol.18 No.204

Photo  : https://tipa-corp.com/blog/choosing-the-best-packaging-materials-for-bakery-products/