. Although people’s eating behavior have not changed, their eating pattern and lifestyles have changed significantly during the pandemic. Most people choose food for consumption more carefully by considering health benefits and taste. Therefore, this is the future food direction for developing food products and business based on the world’s mega Trends. Here are the 10 future food trends that will create opportunities for entrepreneurs in the food industry and food businesses for further development in term of products, services, and creating new eating experiences.
1.Immunity Balance. It is an eating way to balance the body, especially those at rish having an immature immune system, such as children, the elderly, and the sick. The important thing is to create a long-term and correct “ immunity balance” that can be achieve in several ways, such as supplementary probiotic food, using personalized nutrition.
2.Personalized Nutrition. Personal nutrition is widely applicable and more quickly, bringing a new opportunities for food business sectors.
3.Well-Mental Eating. A good diet can improve your mood, reduce anxiety and depression, eating well can reduce free radical damage or boost neurotransmitter function
4.Elderly Food. There is an opportunity to develop products or related business that help solve the eating problems of the elderly such as swallowing, chewing
5.Biodiverse Dining. Diverse diets lead to imbalances in various type of food, leading to the disappearance of the production chain and eventually extinction. Therefore, this is an influential agenda that should seize the opportunity by rebalancing biodiversity.
6.Food Waste Rescue. It becomes a new business opportunity to tackle food waste by managing food before it becomes waste and reusing food that has been disposed of to come up with new values again
7.New Trition. The new food production approaches such as plant-based meat, 3D-printed food.
8.Gastronomy Tourism. It implies that good food and beverage are the main driving force I choosing a tourist destination.
9.Shared Kitchen. It consists of 2 types: Cloud Kitchen, a rental kitchen for a restaurant business that does not require a storefront to support the growth of food delivery. Another is the Co-Cooking Kitchen, a space to practice experiment, and create a new dishes.
10.New Revenue Model. Digital Transformation helps increase opportunities for new revenue models for both e-commerce and platform economy business, including using more data.
As a result, the food industry has come up with a new business approach, such as a Meal Kit Delivery or Food Subscription
Credit: Food Focus Thailand Magazine, JAN 2022 ( Special Focus, Page : 47-49 )